Social Media Recruitment Service

The CTSI Participant Recruitment Program offers a social media recruitment service to identify and engage potential study participants through paid advertisements on Facebook and Instagram. PRP works with the study team to create a social media recruitment strategy and posts the advertisements on a centralized UCSF Research Facebook page. Advertisements are developed using images that are representative of the target population and ad text is written at a maximum 8th grade reading level.  PRP time and Facebook ad fees are billed to the study team, see cost details below. To get started or learn more, submit a consultation request.

Image: Social media ads for the UCSF PRIORITY study (left) and MOTION study (right)